it is a catch 22. when the economy is well, not getting enough merchandise to do well and when the economy is bad, too much merchandise, not enough buyers. optimum time is when the economy is okay. people want to sell, you can get rid of it? >> probably t. >> who comes in? literally anybody? a dynamic of rich, poor, black, white? who comes in your store? >> it's everybody, especially our store. typical pawnshop is different than others, we are on the las vegas strip, we have had billionaires come in and shop, average single mom isn't getting her child support check and needs money. >> i get the second one. why the billionaire come to a pawnshop? >> people don't realize, most billion flares actually pretty cheap. not gonna go to rolex and buy brand new, especially when they can come us to and get it half price. >> what has been the most surprised you have been? i know a lot of surprises, you look back what are the moments, go, wow, somebody broughting? in really knocked your socks off? >> that happens a